Professional Communication Certificates
The Crisis Communication professional certificate explores urgent issues of strategic communication in light of pandemic crises, including communication planning, organizational communication, and crisis response, as well as foundations of ethics and connections with broader communication planning strategies. You will learn not only about crisis communication assessments, tactics, strategies and practices, but developing and revising a crisis communication plan for their organizations.
Upon completion of the course, you will:
- Understand what constitutes a crisis for an organization within a context that includes strategic communication planning.
- Develop a demonstrated understanding in how crises shape, constrain, and impact our communication experiences.
- Analyze new scenarios and potential problems to try to identify and mitigate potential risks.
- Have a toolkit of strategic and crisis-related communication techniques and practices to implement in their workplaces.
There are no required prerequisites, although first-hand experience of working in the communication industry as well as familiarity with current events will be helpful. All certificate courses are scheduled for evenings or weekends to accommodate working professionals.